{"id":3081,"date":"2017-09-13T11:01:33","date_gmt":"2017-09-13T09:01:33","guid":{"rendered":"https:\/\/fedil.lu\/member-news\/goodyear-erweitert-sein-vernetztes-geschaeftsmodell-mit-einer-hochautomatisierten-reifenanlage\/"},"modified":"2017-09-18T11:27:30","modified_gmt":"2017-09-18T09:27:30","slug":"goodyear-erweitert-sein-vernetztes-geschaeftsmodell-mit-einer-hochautomatisierten-reifenanlage","status":"publish","type":"member-news","link":"https:\/\/fedil.lu\/en\/member-news\/goodyear-erweitert-sein-vernetztes-geschaeftsmodell-mit-einer-hochautomatisierten-reifenanlage\/","title":{"rendered":"Goodyear Advances Its Business Model with Automated Tire Facility"},"content":{"rendered":"<h1 id='s-goodyear-advances-connected-business-model-with-automated-tire-facility'>Goodyear Advances Connected-Business Model with Automated Tire Facility<\/h1>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3073\" src=\"https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-480x270.jpg\" alt=\"\" width=\"480\" height=\"270\" srcset=\"https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-480x270.jpg 480w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-768x432.jpg 768w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-1024x576.jpg 1024w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-150x84.jpg 150w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-300x169.jpg 300w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-600x338.jpg 600w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-900x506.jpg 900w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-1200x675.jpg 1200w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR-1900x1069.jpg 1900w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/Goodyear-c\u00e9r\u00e9monieMercury_LR.jpg 1920w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/>\n<ul>\n<li><strong>Growth in Vehicle Models, Options Drives Increasing Demand for Premium Tires<\/strong><\/li>\n<li><strong>Innovative Mercury Production Process Allows On-Demand Fulfillment of Customer Orders <\/strong><\/li>\n<li><strong>New Luxembourg Facility to Begin Production in 2019 <\/strong><\/li>\n<\/ul>\n<p><strong>Colmar-Berg<\/strong><strong>, <\/strong><strong>September 12, 2017<\/strong> \u2013 Advancing its connected-business model, The Goodyear Tire &amp; Rubber Company today announced plans to create a new facility in Luxembourg that utilizes an innovative production process to meet growing customer and consumer demand for premium tires.<\/p>\n<p>Named Mercury, the proprietary process features highly-automated, interconnected workstations, using additive manufacturing technologies to efficiently produce premium tires in small-batch quantities on-demand for replacement and original equipment customers.<\/p>\n<p>Goodyear Chairman, Chief Executive Officer and President Richard J. Kramer announced Mercury and the company\u2019s plans at the groundbreaking event for the facility in presence of Etienne Schneider, Deputy Prime Minister, Minister of the Economy.<\/p>\n<p>\u201cMercury addresses the increasing complexity in the tire industry as the number of vehicle models and options available to consumers continues to proliferate,\u201d said Kramer. \u201cIt gives us the capability to increase our speed and flexibility to meet the growing demand for small volumes of high-margin, premium Goodyear tires and to deliver them to customers on demand, faster than ever.\u201d<\/p>\n<p>\u201cMercury will advance our connected business model, which aligns all of our assets \u2013 from the production floor to consumers who choose Goodyear online and at retail,\u201d he added. \u201cIt will complement our existing high-volume facilities and give us a true competitive advantage.\u201d<\/p>\n<p>According to Minister Schneider: \u201cGoodyear\u2019s visionary project further strengthens the ties between Goodyear and the Grand Duchy and offers many future opportunities for a close collaboration with the Ministry of the Economy, as well as with the Luxembourg research ecosystem. As the first important American company to settle in Luxembourg, Goodyear marked a new beginning in Luxembourg\u2019s industrial history in 1951. With the announcement today of the Industry 4.0 Mercury Project, Luxembourg and Goodyear are both writing again another piece of Luxembourg\u2019s industrial history and it\u2019s economic diversification by\u00a0entering together in the new era of digitalized industry. All this fits perfectly with our vision to make Luxembourg an internationally recognized platform for sustainable industrial excellence through innovative solutions.\u201d<\/p>\n<p>The new facility, set to open in 2019, is in close proximity to Goodyear\u2019s Luxembourg innovation center and a tire proving grounds. The company is investing $77 million in the facility, which will produce approximately 500,000 tires annually and create approximately 70 new full-time positions.<\/p>\n<p>The technology used in the Mercury production process was developed and tested over the past five years at Goodyear\u2019s innovation and development centers. The name Mercury is a reference to the mythical god of trade and travel, which inspired the creation of Goodyear\u2019s winged foot logo by company founder Frank A. Seiberling.<\/p>\n<p><a href=\"http:\/\/www.goodyear.com\"><strong>www.goodyear.com<\/strong><\/a><\/p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3077\" src=\"https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-480x240.png\" alt=\"\" width=\"480\" height=\"240\" srcset=\"https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-480x240.png 480w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-768x384.png 768w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-1024x512.png 1024w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-150x75.png 150w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-300x150.png 300w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-600x300.png 600w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-900x450.png 900w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-1200x600.png 1200w, https:\/\/fedil.lu\/wp-content\/uploads\/2017\/09\/goodyear_logo_background-1900x950.png 1900w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/>\n","protected":false},"featured_media":0,"template":"","class_list":["post-3081","member-news","type-member-news","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/fedil.lu\/en\/wp-json\/wp\/v2\/member-news\/3081","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fedil.lu\/en\/wp-json\/wp\/v2\/member-news"}],"about":[{"href":"https:\/\/fedil.lu\/en\/wp-json\/wp\/v2\/types\/member-news"}],"version-history":[{"count":0,"href":"https:\/\/fedil.lu\/en\/wp-json\/wp\/v2\/member-news\/3081\/revisions"}],"wp:attachment":[{"href":"https:\/\/fedil.lu\/en\/wp-json\/wp\/v2\/media?parent=3081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}